An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for and explains how to do it.

Musburger focuses on the skills you need to write for animation versus radio or television news versus corporate training. Sample scripts help you learn by example while modeling your own scripts. Production files illustrate the integral role writers play in the production process, and individual movie frames allow you to compare these to the real scripts.

Armed with the skills developed in this book, a media writer can apply for a variety of positions in newsrooms, advertising firms, motion pictures or animation studios, as well as local and national cable operations.