Warning: do not read this book if you hate money.
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In the 1-page marketing plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s a single page, divided up into nine squares. With it, you’ll be able to map out your sophisticated marketing plan and go from zero to a marketing hero. Whether you’re just starting or are an experienced entrepreneur, the 1-page marketing plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this ground-breaking new book, you’ll discover:
* How to get new customers, clients, or patients and how to make more profit from existing ones.
* Why “big business” style marketing could kill your business and strategies that work for small and medium-sized businesses.
* How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money.
* A simple step-by-step process for creating your personalized marketing plan that is one page. Simply follow along and fill in each of the nine squares that make up your 1-page marketing plan.
* How to annihilate competitors and make yourself the only logical choice.
* How to get amazing results on a small budget using the secrets of direct response marketing.
* How to charge high prices for your products and services and have customers thank you for it.