Textbooks > Economics

Managerial Economics: Foundations of Business Analysis and Strategy, 12/e
NRs.
1680
Author: Christopher R Thomas , S Charles Maurice
ISBN: 9789389949995
Size: 200 x 250 mm
Pages: 705
Publisher: Mcgraw Hill

Description

Managerial Economics, 12th edition is designed to teach students the economic way of thinking about business decisions and strategy. Managerial Economics develops critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It is a self-contained textbook that requires no previous training in Economics. The textbook carefully develops and applies the most useful concepts for business decision making and strategic planning.

© 2024 Ekta Books Pvt. Ltd. All rights reserved | Design by Soani Tech Pvt. Ltd