Textbooks > Research

Business Research Methods, 2/e
NRs.
1344
Author: Naval Bajpai
ISBN: 9789332585515
Size: 200 x 250 mm
Pages: 851
Publisher: Pearson

Description

Business Research Methods, 2/e, provides students with the knowledge, understanding and necessary skills to conduct business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples and real-life case studies enable students to relate with the context and thus grasp concepts effectively. Keeping in mind the developments in the subject area and necessary feedback from the users of this book, the latest edition has been extensively revised to include the necessary updates.

© 2024 Ekta Books Pvt. Ltd. All rights reserved | Design by Soani Tech Pvt. Ltd