Talent is the leading indicator of success or failure. The talent masters put people before numbers for the simple reason that it is a talent that delivers the numbers. The real challenge is understanding a person's unique combination of traits. The book itself stems from a unique combination of talent: Bill Conaty of General Electric who worked closely with CEOs Jack Welch and Jeff Immelt to build that company's world-renowned talent machine; and Ram Charan the legendary advisor to companies around the world. Together they use their unparalleled experience and insight to write the definitive book on talent—a breakthrough in how to take a business to the next level. How to accurately judge raw human talent, and convert what supposedly are subjective judgments about people into objective criteria that are as specific, and verifiable as the financial statement? The masters reveal their secrets of success in The Talent Masters.