Many factors shape the success or failure of a new business, whether it’s a standalone startup or a venture inside a larger corporation. But the most important and least understood of these factors is the personality of the entrepreneur– the particular combination of beliefs and preferences that drives his or her motivation, decision making, and the leadership style. And your builder personality is the one resource you can directly control in growing a business that wins. Build for Growthdecodes the interplay between builder personality and new business success. Using a patented analytic methodology, the authors discovered four distinct types of highly successful entrepreneurial personalities– the Driver, the Explorer, the Crusader, and the Captain. This book provides a practical framework on how corporate leaders can foster, deploy, and support entrepreneurs inside their companies to unleash innovation and growth.