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Network Analysis and Tourism: From Theory to Practice
NRs.
792
Author: Noel Scott , Rodolfo Baggio , Chris Cooper
ISBN: 9788123917153
Size: 145 x 215 mm
Pages: 259
Publisher: Cbs Publishers

Description

This book aims to provide a comprehensive review of the contribution of network analysis to the understanding of tourism destinations and organizations. Theoretical and methodological aspects are discussed along with the series of applications. While this is a relatively new approach in the tourism literature, in other social and natural sciences network analysis has a long tradition and has provided important insights for the knowledge of the structure and the dynamics of many complex systems. The study of network structures, both from a quantitative and qualitative point of view, can deliver a number of useful outcomes also for the analysis of tourism destinations and organizations.

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